organizational analysis
Order Description
This is an organization analysis with career plan. the company I chosen is Shanghai General Motors Company(in China).
A.Current situation:
*Introduction and company overview.
*A brief strategic history of the industry.
*An analysis of the industry, using the types of analyses we do in class and are included in the textbook.
*A brief strategic history of the organization.
*An organizational mission statement or one that you think is applicable to them.
*A statement of the current business level strategy.
*A description of the current strategy for the major operations/functions of the company.
*A description of the organizational structure, culture, and control systems.
*An analysis of the financial position of the organization.
*Summary: Strengths, weaknesses, opportunities, threats (SWOT). Using a TOWS analysis is entirely relevant to this part.
B.Strategic direction
*Identification and explanation of the key strategic issues. This identification comes directly out of the analysis and information in Section A.
*Strategic alternatives for each issue: status quo, evolutionary change, and revolutionary change.
*Strategic choice for each issue and justification.
*Specific tactics to implement the strategic choice and justification of those tactics. Discuss impact on stakeholders. You can discuss tactics that should be implemented in year 1, year 2, etc.
C.Personal assessment(important)
Assume you want to work for this organization.(Marketing department) Do a personal assessment (SWOT) of yourself in relation to the organization. What can you offer the organization? What can the organization offer you? Include both a SWOT listing and an explanation of why each item is on the list.
D.Financial analysis
Full analysis of the organization in relation to its industry and competitors, with emphasis on strategic fit between your future goals(3 years,10 years,20 years)and the company/industry growth directions and goals.
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