100% Original, Plagiarism Free, Tailored to your instructions

Order Now!

Zappo’s Social Media Marketing Plan

Zappo’s Social Media Marketing Plan
Paper details:
Watch the following video from the video link
Answer the following questions
1. What is Zappos’ social media marketing plan?
2. Is Zappos’ customer service social media owned, paid, or earned media? Explain.
3. If social media lost its luster, can Zappos change their social media plan and use other forms of media or promotion? Explain.
Instructions to Case Study
A paper format around 1 page of writing per question using appropriate APA Style format is required. See rubric for grading. Citations and references are required to reinforce your comments and ideas (looking for at least 2 additional credible sources than the textbook). Provide personal or real life examples from outside sources to reinforce your opinions and viewpoints to gain length in your paper. Also, add a Title and Reference Page (strictly APA formatted).
Avoid using 1st person style writing. Instead or using I, substitute with this author or avoid using a specific reference. For instance, Starbucks coffee tastes great; instead of ‘I think Starbucks coffee is great.’
When referencing your sources in your case study include the author and year of publication. For example, WalMart’s everyday low pricing strategy differs from Kohl’s high/low pricing in the following ways… (Williams, 2012). This helps to ensure everyone is using citations and practicing their APA formatting and using course material that supports your perspective.
This is an individual assignment and as such, you must not give help or receive help from another student or individual.
Response to the case study is 3 to 4 pages in length (does not include proper title and reference page) – to maximize points see rubric.
The Case Study is due by Sunday at 11:59 pm.
An assignment submitted after the due date will be assessed a penalty of 5% for each day it is late. Work submitted more than one week after the scheduled due date will NOT be accepted.
Case Study Rubric

Our Service Charter

  1. Excellent Quality / 100% Plagiarism-Free

    We employ a number of measures to ensure top quality essays. The papers go through a system of quality control prior to delivery. We run plagiarism checks on each paper to ensure that they will be 100% plagiarism-free. So, only clean copies hit customers’ emails. We also never resell the papers completed by our writers. So, once it is checked using a plagiarism checker, the paper will be unique. Speaking of the academic writing standards, we will stick to the assignment brief given by the customer and assign the perfect writer. By saying “the perfect writer” we mean the one having an academic degree in the customer’s study field and positive feedback from other customers.
  2. Free Revisions

    We keep the quality bar of all papers high. But in case you need some extra brilliance to the paper, here’s what to do. First of all, you can choose a top writer. It means that we will assign an expert with a degree in your subject. And secondly, you can rely on our editing services. Our editors will revise your papers, checking whether or not they comply with high standards of academic writing. In addition, editing entails adjusting content if it’s off the topic, adding more sources, refining the language style, and making sure the referencing style is followed.
  3. Confidentiality / 100% No Disclosure

    We make sure that clients’ personal data remains confidential and is not exploited for any purposes beyond those related to our services. We only ask you to provide us with the information that is required to produce the paper according to your writing needs. Please note that the payment info is protected as well. Feel free to refer to the support team for more information about our payment methods. The fact that you used our service is kept secret due to the advanced security standards. So, you can be sure that no one will find out that you got a paper from our writing service.
  4. Money Back Guarantee

    If the writer doesn’t address all the questions on your assignment brief or the delivered paper appears to be off the topic, you can ask for a refund. Or, if it is applicable, you can opt in for free revision within 14-30 days, depending on your paper’s length. The revision or refund request should be sent within 14 days after delivery. The customer gets 100% money-back in case they haven't downloaded the paper. All approved refunds will be returned to the customer’s credit card or Bonus Balance in a form of store credit. Take a note that we will send an extra compensation if the customers goes with a store credit.
  5. 24/7 Customer Support

    We have a support team working 24/7 ready to give your issue concerning the order their immediate attention. If you have any questions about the ordering process, communication with the writer, payment options, feel free to join live chat. Be sure to get a fast response. They can also give you the exact price quote, taking into account the timing, desired academic level of the paper, and the number of pages.

Excellent Quality
Zero Plagiarism
Expert Writers

Custom Writing Service

Instant Quote
Single spaced
approx 275 words per page
Urgency (Less urgent, less costly):
Total Cost: NaN

Get 10% Off on your 1st order!