Using the outline of SWOT – Dunkin Donuts: Strengths and Weaknesses (Internal Focus)
Order Description
1) Make A SWOT Analysis Regarding Dunkin Donuts: Strengths and Weaknesses (Internal Focus)
2) Short Respond To The Following -Internal Strengths:
Brand Recognition: Dunkin Donuts is extremely popular and well known not only in New England, but across the country. It’s demographic is the average blue collar American, and the slogan “America Runs on Dunkins” resonates with Dunkin’s consumers. Dunkin Donuts is aimed towards the customer looking for a “no-frills” experience who “love routines” (https://www.huffingtonpost.com/2014/09/10/almond-milk-at-dunkin-donuts_n_5773664.html).
Convenience: Dunkin Donuts is largely a franchised company, which has provided the opportunity for vast store coverage. In 2014, the Boston Globe reported that there were 1,151 locations in MA alone (https://www.bostonglobe.com/magazine/2014/09/17/state-state-breakdown-dunkin-donuts-shops/JZxAfPprzxB1oOydUOfADO/story.html).
Product Variety: Dunkin Donuts is constantly introducing new products and coffee flavors. It boasts over 1,000 different types of donuts, providing a variety for consumers. Dunkin Donuts also introduced almond milk as a non-dairy alternative for customers in 2014. (https://www.huffingtonpost.com/2014/09/10/almond-milk-at-dunkin-donuts_n_5773664.html).
Internal Weaknesses:
Accommodating Allergens: While Dunkin Donuts has attempted to appease customers with dietary restrictions with the introduction of Almond milk, it isn’t enough. Customers were teased with the possibility of a gluten-free donut that would be wrapped individually in 2013, but after testing the project was shelved. Dunkin Donuts also does not have a policy for calling out possible gluten sources in its beverages. This can be dangerous for consumers with serious food allergies (https://celiacdisease.about.com/od/eatinginrestaurants/fl/Dunkin-Donuts-Gluten-Free-List.htm).
Franchise Relationships: Dunkin Donuts was hit with a discrimination lawsuit in 2012. The Complaint exposed the statistic that out of 6,900 Dunkin’ Donuts franchisees in the United States, only 50 are African American. Those franchises were also “steered” into less than desirable locations (https://www.unhappyfranchisee.com/category/franchisor/dunkin-donuts-franchisor/). The Bertico v Dunkin’ Brands Canada Ltd. Case is another example of bad relations between franchisees and the franchisor. The Franchisees claimed that Dunkin Donuts ignored their concerns regarding market share in their area with Tim Horton’s increasing their presence. Dunkin Donuts ignored the franchisees requests, which started in 1996. The franchisees were awarded $16.4 million for lost profits and lost investments (https://www.lexology.com/library/detail.aspx?g=13c5c5d0-61a9-4720-ad6b-992990d543c9).
Expansion: A majority of Dunkin Donuts business is based in New England, and there isn’t much more franchise opportunity in the area. Dunkin Donuts needs to figure out a way to expand across the U.S. and attract potential franchisees. Dunkin Donuts should implement franchise incentives, such as lower fees and dues, in regions it is looking to expand to.
3) Short Respond To The Following –
Starbucks Opportunities and Threats
Collapse
Opportunities:
Expand into foreign markets
Add Products
Food & Beverage Delivery
Increase Lunch Menu
Technology Advancements like ” Mobile Order & Pay”
Adding Video Screens to Drive-Thru’s
Threats:
Competition: Mcdonald’s $1 coffee, Dunkin Donuts
Consumers that want Small Independent Cafe
Foreign Culture
Coffee Bean Prices
Our Service Charter
-
Excellent Quality / 100% Plagiarism-Free
We employ a number of measures to ensure top quality essays. The papers go through a system of quality control prior to delivery. We run plagiarism checks on each paper to ensure that they will be 100% plagiarism-free. So, only clean copies hit customers’ emails. We also never resell the papers completed by our writers. So, once it is checked using a plagiarism checker, the paper will be unique. Speaking of the academic writing standards, we will stick to the assignment brief given by the customer and assign the perfect writer. By saying “the perfect writer” we mean the one having an academic degree in the customer’s study field and positive feedback from other customers. -
Free Revisions
We keep the quality bar of all papers high. But in case you need some extra brilliance to the paper, here’s what to do. First of all, you can choose a top writer. It means that we will assign an expert with a degree in your subject. And secondly, you can rely on our editing services. Our editors will revise your papers, checking whether or not they comply with high standards of academic writing. In addition, editing entails adjusting content if it’s off the topic, adding more sources, refining the language style, and making sure the referencing style is followed. -
Confidentiality / 100% No Disclosure
We make sure that clients’ personal data remains confidential and is not exploited for any purposes beyond those related to our services. We only ask you to provide us with the information that is required to produce the paper according to your writing needs. Please note that the payment info is protected as well. Feel free to refer to the support team for more information about our payment methods. The fact that you used our service is kept secret due to the advanced security standards. So, you can be sure that no one will find out that you got a paper from our writing service. -
Money Back Guarantee
If the writer doesn’t address all the questions on your assignment brief or the delivered paper appears to be off the topic, you can ask for a refund. Or, if it is applicable, you can opt in for free revision within 14-30 days, depending on your paper’s length. The revision or refund request should be sent within 14 days after delivery. The customer gets 100% money-back in case they haven't downloaded the paper. All approved refunds will be returned to the customer’s credit card or Bonus Balance in a form of store credit. Take a note that we will send an extra compensation if the customers goes with a store credit. -
24/7 Customer Support
We have a support team working 24/7 ready to give your issue concerning the order their immediate attention. If you have any questions about the ordering process, communication with the writer, payment options, feel free to join live chat. Be sure to get a fast response. They can also give you the exact price quote, taking into account the timing, desired academic level of the paper, and the number of pages.