Marketing- Analysis of a Commercial
Objective: In an effort to understand the marketing initiative and process a company has developed to bring value to their brand… you will curate and analyze an advertisement from a placed medium – (print, TV, digital, etc.)
Curation: the process of collecting, organizing and displaying information relevant to a particular topic or area of interest.
Analysis: a careful study and explanation of the meaning of something to learn about its parts, what they do, and how they are related to each other
Placed Media: the purchased space a company buys in an effort to have a designated target be engaged with, see and/or hear their message
Look for the files I have uploaded all the instructions and samples are there
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